Jeff Ulrich

Senior Manager, E-Commerce
United Airlines

Check out the incredible speaker line-up to see who will be joining Jeff.

Download The Latest Agenda

The Digital Traveler: Getting to Know Your Customer

Saturday, August 5th, 2017

12:05 Panel: The Personalization Conversation 2.0: Sea, Land and Air

Personalization is the talk of the town this year, so much so that our audience has asked for an additional panel on this hot trend. We’ve got our cruise lines and airlines discussing their plans for personalizing the customer journey in 2017. Hear what they have to say:

•Success stories and pitfalls from marketing and E-Commerce experts representing the cruise industry and airlines

•What’s the future of personalization look like for these industry verticals

•Executing a win-win strategy for customer engagement and your brand

Digital Innovations and The In-Trip Experience

Tuesday, September 5th, 2017

16:10 Revisiting the Use of Location and Information Sharing Technology

Providing relevant information through your brands app is essential for in-trip personalization. The session focuses on United Airline’s best practices for:

•Leveraging beacons to improve the traveler journey, building high interactivity with engaged travelers

•Managing messages: building a plan for frequency of and diversified messages

•Pushing ancillary products to boost your onsite revenue