Lori Gustafson

Senior Director, Digital Marketing & eCommerce
SeaWorld Parks & Entertainment

Check out the incredible speaker line-up to see who will be joining Lori.

Download The Latest Agenda

The Digital Traveler: Getting to Know Your Customer

Saturday, August 5th, 2017

14:45 Panel: Redesigning Web to Improve User Experience

In today’s age of constant consolidation and ever-changing technology, there’s no shortage of companies in the midst of a complete web overhaul. Our esteemed panelists will look at evidence across every sector and share the best practices for website redesign with the customer in mind.

• Assessing the right time to redesign your web platform
• Utilizing the right resources for streamlined web experience across multiple devices
• The top three drivers for a successful website property overhaul
• Analyzing data post design launch