Digital Travel US 2017 (past event)
May 08 - 10, 2017
Green Valley Ranch, Las Vegas, Nevada
1.888.482.6012
Mathias Eichelberger
General Manager Online Marketing
Korean Airlines
Check out the incredible speaker line-up to see who will be joining Mathias.
Download The Latest AgendaThe Digital Traveler: Getting to Know Your Customer
Saturday, August 5th, 2017
12:20 Panel: Getting the Most out of Affiliate Marketing
There are endless untapped distribution channels out there, and the industry often turns a blind eye to these opportunities. During this Q&A, Mathias Eichelberger shares how he’s leveraging new and untapped channels for Korean’s Air’s affiliate marketing program, why it’s working, and why you should try it.
• Marketing where your customers are: gauging which best partners to allocate distribution
• Evaluating the role of agencies, meta-search and OTAs in partnerships
• Measuring KPI and ROI for affiliate programs
• Marketing where your customers are: gauging which best partners to allocate distribution
• Evaluating the role of agencies, meta-search and OTAs in partnerships
• Measuring KPI and ROI for affiliate programs
13:45 Fireside Chat: Getting the Most out of Affiliate Marketing
There are endless untapped distribution channels out there, and the industry often turns a blind eye to these opportunities. During this Q&A, Mathias Eichelberger shares how he’s leveraging new and untapped channels for Korean’s Air’s affiliate marketing program, why it’s working, and why you should try it.
•Marketing where your customers are: gauging which best partners to allocate distribution
•Evaluating the role of agencies, meta-search and OTAs in partnerships
•Measuring KPI and ROI for affiliate programs